Tuesday, September 22, 2009

2009/10 A1GP calendar announced

(a1gp.com 9-21-09)

A1GP World Cup of Motorsport has announced its Season Five calendar and a long term deal with IMG Sports Media to market its worldwide media rights for the next three seasons.

The deal with IMG Sports Media will represent all exclusive TV broadcast, VOD, In-flight and Ship-at-Sea rights and non exclusive mobile rights for the live races and event highlights packages.

This news for the series was greeted enthusiastically by A1GP Chairman, Tony Teixeira, who said: “I have always had a long wish list of deals we wanted to make our series one of the most well known on the sporting calendar.

"A deal such as this was at the top of it, and to be associated with IMG Sports Media is just what we needed to ensure we have the best possible representation in this highly competitive market. The plans they have for us are exciting and innovative.”

Adam Kelly, Marketing Director, IMG Sports Media said: “We are delighted to be representing A1GP within the IMG Sports Media portfolio. IMG hope to bring the A1GP Powered by Ferrari cars, fans and viewers closer to the action of this truly global sport – a very attractive property for broadcasters worldwide.

"In such a challenging world of motorsport, IMG will utilise its experience in this field and unrivalled network of global contacts to bring A1GP to a wider audience than ever before.”

The nine event Season Five calendar, subject to FIA approval, includes four new race meetings in Australia, Brazil, Germany and The Netherlands.

It also has three that have been on an A1GP calendar once before, in China, South Africa and Portugal, and one twice before, in Mexico.

Meanwhile the series has raced in Malaysia in all four seasons to date. Teixeira’s comments on this were: “It is easy to put out a calendar too soon and then have to make changes. I wanted to make sure we avoided that and so give our broadcasters, teams and fans something realistic. I also wanted to make sure the racing was good and varied. I am confident this calendar, that may still include at least one more event, will achieve our criteria for the series.”

The season kicks off in six weeks with the Nikon Super GP in Surfers Paradise on the Australian Gold Coast.

1- 25 October 2009 Australia
2- 15 November 2009 China
3- 06 December 2009 Malaysia
4- 28 February 2010 South Africa
5- 14 March 2010 Brazil
6- 21 March 2010 Mexico
7- 11 April 2010 Portugal
8- 02 May 2010 Germany
9- 16 May 2010 The Netherlands